Digital Marketing

Search Engine Optimisation (SEO)

On-page SEO, off-page SEO, technical SEO audit, keyword research and mapping, competitor gap analysis, local SEO (Google Business Profile optimisation), schema markup, Core Web Vitals optimisation, and monthly ranking reports.

↳ Local SEO for Hyderabad businesses, E-commerce SEO, YouTube SEO.

Social Media Marketing (SMM)

Platform strategy and content calendar, content creation (graphics, carousels, reels), community management and comment moderation, hashtag research, influencer coordination, and monthly analytics reporting. Platforms: Instagram, Facebook, LinkedIn, YouTube, Twitter/X, Pinterest.

↳ Instagram Growth, LinkedIn B2B Marketing, YouTube Channel Management.

Performance Marketing / Paid Advertising

Meta Ads (Facebook + Instagram), Google Ads (Search, Display, Shopping, YouTube), LinkedIn Ads, campaign setup and audience targeting, A/B testing creatives, landing page optimisation, retargeting/remarketing campaigns, conversion tracking setup, and weekly spend reports.

↳ Lead Generation Campaigns, E-commerce Sales Campaigns, App Install Campaigns.

Search Engine Marketing (SEM / PPC)

Google Search Ads, Google Shopping Ads, Google Display Network, YouTube Ads, Bing Ads, keyword bidding strategy, quality score improvement, ad copy writing, and negative keyword management.

Content Marketing

Blog writing and SEO articles, website copywriting, product descriptions, email newsletters, case study writing, whitepapers, LinkedIn thought leadership content, and infographic creation.

Email Marketing

Email campaign strategy, template design, list segmentation, drip campaign setup, automation sequences, open rate and click rate optimisation, and monthly reporting. Tools: Mailchimp, Zoho Campaigns, Klaviyo.

WhatsApp Marketing

WhatsApp Business API setup, broadcast list management, chatbot integration, lead nurturing sequences, product catalogue setup, and click-to-WhatsApp ad campaigns.

Online Reputation Management (ORM)

Google review management, responding to negative reviews, review generation strategy, brand mention monitoring, social listening, and Wikipedia and press mention building.

Influencer Marketing

Influencer identification and outreach, campaign brief creation, content approval process, performance tracking, and micro and macro influencer management across Instagram, YouTube and LinkedIn.

Video Marketing

YouTube channel setup and optimisation, YouTube SEO, shorts strategy, video ad campaigns, and subscriber growth strategy.